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About Us

Saratoga TODAY is proud to be the primary source of ‘all things local’ in the Saratoga community.

Chad Beatty
Owner & Publisher

Welcome to Saratoga Publishing, where “business-as-usual” takes on a whole new meaning.

  • We aren’t a publicly-owned media giant.

  • We aren’t a mega-mart publisher who treats clients like numbers.

  • We ARE a locally-owned and operated boutique Media Company located in Saratoga Springs, NY.

  • We ARE real people who live in the communities, shop at the stores and have children in the schools.

  • We care about our clients, our readers and our local issues.

Originally launched in 2006 to publish a grass roots local newspaper, we now also produce a variety of high-quality lifestyle publications for niche markets.

  • Our original product, Saratoga TODAY Newspaper, is the community’s weekly source of local news and information. The colorful, easy-to-read tab format and use of the dynamic headline, combined with our 100 percent local focus, makes Saratoga TODAY a must-have newspaper for homeowners and business people in the greater Saratoga Springs region.
  • As the years passed and our loyal readership grew, we launched our magazine division. Simply put… our primary magazine is Simply Saratoga; A high-end, bi-monthly lifestyle magazine. Weaved throughout colorful pages are regular features that everyone loves as well.
  • With over 500,000 hits a month, saratogaTODAYnewspaper.com is a great way to reach our online readers at affordable rates.

Whether you are a reader or an advertiser, you are the reason we do this and we want to thank you for your support, your loyalty and for making us a part of your lives.

Quick Links

Distribution

Saratoga TODAY Newspaper is available at every Stewart’s Shop from Exit 10 to Exit 16 and at these other convenient pick-up locations.

Saratoga Springs
  • Adirondack Trust**
  • Allerdice Hardware
  • Ben and Jerry’s*
  • Bread Basket
  • City Hall
  • Congress Plaza*
  • Country Corner Café*
  • Cudney’s Cleaners
  • Cumberland Farms on Maple Ave
  • Dehn’s Florist
  • Embassy Suites
  • Empire State College
  • Five Points Grocery
  • Franklin Community Center
  • Hampton Inn
  • Hilton Garden
  • Holiday Inn
  • Home of the Good Shepherd
  • Impressions**
  • Kaffee House
  • King’s Tavern*
  • Kru Coffee
  • Lyrical Ballad
  • Minogue’s
  • Mobil / Dunkin on West Ave
  • Mrs. London’s
  • NBT Bank
  • Olde Bryan Inn**
  • Prestwick Chase
  • Posie Peddler Florist
  • Price Chopper**
  • Public Schools
  • Racing City Brewery
  • Roma*
  • Roohan Realty**
  • Saratoga Farmer’s Market**
  • Saratoga Gelato
  • Saratoga Hospital**
  • Saratoga Library**
  • Saratoga National Bank on South Broadway & West Ave
  • Saratoga Gaming and Raceway*
  • Saratoga Post Office on Broadway**
  • Saratoga Senior Center**
  • Saratoga TODAY on Route 50**
  • Saratoga Visitor’s Center**
  • Saratoga YMCA**
  • Shirley’s Diner
  • Skidmore Case Center
  • Spring Street Deli**
  • Stewart’s Shops
  • Strike Zone Bowling Alley**
  • The Local
  • The Spa Café
  • The UPS Store
  • The Wesley Community**
  • Triangle Diner
  • Uncommon Grounds
  • Wise Building
Ballston Spa
  • Adirondack Trust**
  • Ballston Spa Library
  • Ballston Spa National Bank on Route 67
  • Ballston Spa Veterinary
  • Coffee Planet**
  • Cumberland Farms
  • Curtis Lumber**
  • Doubleday Woods
  • Hannaford**
  • Mangino Buick GMC
  • My Gym**
  • Ocean State Job Lot
  • Saratoga Center for Rehab and Skilled Nursing
  • Stewart’s Shops
Malta
  • Adirondack Trust**
  • Ballston Spa National Bank
  • Community Center**
  • Cumberland Farms
  • Malta Medical Arts**
  • Malta Med Emergent Care**
  • Maple Leaf Childcare
  • McDonald’s*
  • Price Chopper**
  • Steeplechase**
  • Stewart’s Shops
  • Town Office Building
  • YMCA**
Milton
  • Cumberland Farms
  • Hannaford
  • Mavis Discount Tire
  • Stewart’s Shops
  • Quad Graphics
Wilton
  • Adirondack Trust**
  • Burger King*
  • Cumberland Farms
  • Denny’s*
  • Freihofer’s Bakery Outlet on Maple Ave
  • Five Guys*
  • Gavin Park
  • Hannaford**
  • Home of the Good Shepherd
  • Minogue’s
  • Price Chopper**
  • Saratoga Heritage Apartments
  • Scotty’s on Exit 16
  • Stewart’s Shops
  • The Paddocks of Saratoga
  • Public Schools
  • Wilton Medical Arts
  • Wilton Senior Center
  • Wilton Town Hall
  • Winter Farmer’s Market at Wilton Mall**
  • YMCA**

Meet Our Team

We are a locally-owned and operated multi-media company located in Saratoga Springs, NY. Originally launched in 2006 as a grass roots local newspaper, we now also produce a variety of high-quality lifestyle magazines, websites, events, and offer an in-house ‘Creative Team’ to oversee all specialty products. From layout and design to writing and photo editing, we do it all!

Chad Beatty

Chad Beatty

Publisher & Editor,
Owner, Saratoga Publishing
  • cbeatty@saratogapublishing.com
  • 518-581-2480 ext. 212
Email Chad
Chris Bushee

Chris Bushee

Magazine Managing Editor
& Marketing Director
  • cbushee@saratogapublishing.com
  • 518-581-2480 ext. 201
Email Chris
Jim Daley

Jim Daley

Advertising Director
  • jdaley@saratogapublishing.com
  • 518-581-2480 ext. 209
Email Jim
Jim Daley

Cindy Durfey

Advertising
  • cdurfey@saratogapublishing.com
  • 518-581-2480 ext. 204
Email Cindy
Jim Daley

Thomas Dimopoulos

City, Crime, Arts &
Entertainment Reporter
  • thomas@saratogapublishing.com
  • 518-581-2480 ext. 214
Email Tom
Jonathon_Norcross

Jonathon Norcross

Business, Education, Sports Reporter
  • jnorcross@saratogapublishing.com
Email Jonathon
Kelly Schoonbeck

Kelly Schoonbeck

Graphic Designer
  • ads@saratogapublishing.com
Email Kelly
Kacie

Kacie Cotter-Harrigan

Magazine & Newspaper
Graphic Designer
  • design@saratogapublishing.com
Email Kacie
Kelly Schoonbeck

Ana Sosa

Advertising Graphic Designer
Web & Social Media
  • ads@saratogapublishing.com
Email Ana
Anne Proulx

Anne Proulx

Obituaries & Proofreader
  • aproulx@saratogapublishing.com
Email Anne
Kim

Kim Beatty

Distribution Manager
  • kbeatty@saratogapublishing.com
Email Kim
Robin

Robin Mitchell

General Manager & Advertising
from 2006 – 2022

With heartfelt remembrance, we honor our dear friend, Robin Mitchell. Your dedication and friendship have left an indelible mark on all who knew you.

Our Team

Frequently Asked Questions

DISTRIBUTION

  • Where do I pick up your newspaper?

    CLICK HERE for drop spots.

  • How can I get your newspaper delivered to my home or business?

    Unfortunately we do not offer “subscription services” at this time, but we do home deliver to over 4,000 homes in and around Saratoga Springs and bulk drop over 6,000 copies each Friday – please see DROP SPOTS for individual locations. If you are interested in getting home delivery, CLICK HERE to notify our Distribution Manager. If there is enough interest in your area, we will start delivering there.

  • How do I stop or delay home delivery of my paper?

    Drop a note to our Distribution Manager, Kim Beatty at kbeatty@saratogapublishing.com.

GRAPHICS REQUIREMENTS

  • General Info

    In order to help us produce the best quality representation of your brand, it is recommended that you submit press-ready vector artwork from the original design files. If you do not have access to the original design files, our expert graphic designers will happily work with you in recreating your ad in a press-ready format, or will even help to develop the ad you desire from scratch.

  • Preferred Print Formats

    *.pdf, *.eps, *.ai, *.psd, *.indd, *.qxp, *.tiff

    Note: Files should be in their original format, e.g., no flattening or rasterizing, with all fonts and associated files included. Rasterized files should be 300 dpi or larger. Low resolution files are more difficult to prepare for press, potentially causing delays and errors during the proofing process.

  • Preferred Applications

    Adobe Acrobat, Adobe InDesign, Adobe Illustrator, and Adobe Photoshop.

  • Preferred Web Formats

    *.png, *.jpeg, *.gif

    Note: Web images should be no larger than 20 KB.

  • File Delivery

    Creative files that do not exceed 10 MB can be emailed to ads@saratogapublishing.com or to your sales rep.

    For larger files – up to 2 GB at a time – we recommend using wetransfer.com. Here, you can upload your files and create a link that you can send via email.

  • Demographics

    Our targeted home delivery program focuses on desirable communities, ranging from the prestigious Saratoga Lake neighborhoods to the traditional homes located throughout the greens at McGregor Links Country Club.

    If you are looking to reach homeowners, business owners and parents, then Saratoga TODAY is the media of choice for Saratoga Springs.

COMMUNITY ANNOUNCEMENTS

  • General Info

    In-memoriam, baby’s birth, first birthday, anniversary, etc… any rite of passage announcement can be placed for free. Click here to submit.

The Newspaper in Our Community

With a distribution of 10,500 newspapers every Friday, Saratoga TODAY’s colorful, easy-to-read tab format, is a must-have for homeowners and business people in the greater Saratoga Springs region.

Saratoga TODAY newspaper is an essential read each and every week to keep up to date with what’s important in our community. It’s the one reliable source for all our local news!

Barry Potoker, Roohan Realty Saratoga Builders Association
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